EMPTY PLATES

INTEGRATED CAMPAIGN

 

2013, one of the richest countries of the world and 5 000 000 people have nothing to eat. We‘re not wagging the finger here. We want to create awareness in a reminding but motivating way.

By using the empty plate as a symbol for this deficiency, we encourage Germany to put some food on it. Because what is the worth of this piece of porcelain otherwise?

 

We‘re happy and proud the idea worked out well for „Die Tafel“.

CLIENT

Die Tafeln

 

TUTOR

Fedja Kehl, Serviceplan

 

CW

Jenna Irmscher

 

AD

Denise Lackner

© Denise Lackner, Concept & Design      Impressum/Legal Disclosure